Bandai Namco Has Officially Launched Its New Logo

Image: Bandai Namco

In October last year, Bandai Namco – the Japanese video game publisher responsible for series like Pac-Man, Tekken and Dark Souls – announced it would be changing its company logo.

This change was scheduled to come into effect this year, and it’s now officially happened as of the beginning of April. The new logo can be seen on the company’s website, products and its social media accounts across Facebook and Twitter.

“New year company logo has changed”

The logo expresses the fusion of Bandai Namco and reflects the company’s new purpose “fun for all into the future”:

“Fun for All into the Future – Bandai Namco exists to share dreams, fun and inspiration with people around the world. Connecting people and societies in the enjoyment of uniquely entertaining products and services, we’re working to create a brighter future for everyone.”

“The speech bubble also represents Japan’s manga culture that has become so popular everywhere. The logo stands for our determination to communicate with fans worldwide, to connect with our fans, and to create entertainment unique to Bandai Namco.”

“For the motif colour, we sent questionnaires to employees around the world to gather their thoughts about words that express images associated with the aims of the Group. From among the words that were frequently mentioned, we selected candidate colours through scientific methods linking words with colours. From among these candidates, we selected a bright red colour that creates an impression that is enthusiastic, fun, active, and bold.”

What do you think of this new look Bandai Namco logo? Are you a fan? Leave a comment down below.

Related Posts

Xbox Celebrates the Gaming and Disability Community for Global Accessibility Awareness Day

Global Accessibility Awareness Day (GAAD) is a great time to bring visibility to the importance of digital access and inclusion and to celebrate the over 400 million …

Read more

World of Warships: Legends Spring Update is Now Live

A whole new branch makes its appearance as early access ships. European destroyers sport powerful torpedoes and solid artillery, along with Repair Party consumable starting from Tier …

Read more

Check out May EA Play Member Rewards for Xbox Game Pass Ultimate Members

May continues to rain in new content for EA Play members! Whether players are running the pitch in FIFA 22 in their Inter Milan “Made in Milano” …

Read more

Xbox and 88rising: Music, Games, and Shared Experiences

Music and gaming have always been synonymous with each other, and when perfectly paired, the combo of audio and visual storytelling can often lead us to emotional …

Read more

Slipknot vs. Zeus: Legendary Metal Band Enters the Battleground of the Gods in Smite

The mosh pit is in mid-lane of the Battleground of the Gods, thanks to the all-new Slipknot crossover event. Smite has partnered with the world-famous heavy metal …

Read more

Six Reasons to Play Ogre

Ogre is the official adaptation of the legendary and multi-award-winning wargame from Steve Jackson games, and it’s coming to Xbox! Ogre is a turn-based strategy game full …

Read more

Leave a Reply

Your email address will not be published.